David Battilana
Head of Creative — Real-Time Experiences, Identity & Scalable Content Platforms
I build real-time entertainment platforms that power live interactive concerts, performer identity, and scalable content systems.
Justin Bieber Experience
What it was
A live interactive concert experience featuring Justin Bieber, broadcast in real-time to millions of fans worldwide in a fully immersive 3D environment.
Why it mattered
This proved that real-time interactive entertainment could scale to global audiences while maintaining creative quality and technical stability at unprecedented levels.
What I built
Led creative direction and developed the content pipeline, performer identity system, and real-time interaction architecture that powered the entire experience.
Calvin Harris Experience
What it was
An immersive live concert featuring Calvin Harris in a custom-designed virtual environment with real-time audience interaction and synchronized visual effects.
Why it mattered
Demonstrated the platform's flexibility to adapt to different artist identities and visual styles while maintaining the same robust technical foundation.
What I built
Designed the visual language and interaction systems that translated Calvin Harris's brand into a real-time 3D experience, creating scalable content modules.
Pentakill III: Lost Chapter
What it was
A virtual heavy metal concert for Riot Games' League of Legends band Pentakill, featuring five character performances with synchronized storytelling and music.
Why it mattered
Showcased how the platform could handle complex multi-character narratives and integrate with gaming IP to create new forms of entertainment.
What I built
Architected the character performance system and narrative framework that enabled synchronized storytelling across multiple virtual performers in real-time.
The Wave Live Show Platform
A modular, real-time system for producing live interactive concerts at scale
What it solved
Before The Wave, live entertainment was constrained by physical venues and geographic limitations. We built a platform that enables artists to reach global audiences through immersive, interactive experiences while maintaining creative control and production quality.
What we built
A complete end-to-end system including performer identity frameworks, real-time rendering architecture, modular content pipelines, audience interaction systems, and scalable broadcast infrastructure. Each component was designed to be flexible and reusable across different artists and show formats.
Why it mattered
The platform proved that high-quality live entertainment could be delivered at internet scale without compromising on creative vision. It opened new revenue streams for artists and created a new category of entertainment that blends gaming, music, and social interaction.
Proof it works
The platform successfully powered shows for Justin Bieber, Calvin Harris, Pentakill, and numerous other artists, reaching millions of concurrent viewers worldwide with stable real-time performance and overwhelmingly positive audience reception.
David Battilana
